PHENOMENON
magazine
It combines modern trends and classic elements, creating a space for dialogue between eras and styles, and inspiring readers with new ideas, discoveries,
and reflections.
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Concept
branding
visual identity
magazine design
social media
packaging
merchandise
Phenomenon is a printed periodical dedicated to cultural phenomena, works
in fashion and beauty industries at the intersection with art, as well as to art itself.
2024
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The goal of the magazine is to inspire readers to express themselves, to showcase their own authenticity and individuality, and to encourage them to create and be creative.

The metaphorical image that formed the basis of the entire project was derived from the word “exposure”: the process of developing photographs in a darkroom.

On the one hand, this is due to the fact that photographs or scans of artistic works play
a significant role in the publication.
On the other hand, it is linked to the idea
of a person’s self‑expression as a creator.

Moreover, in their works, authors express their values, emotions, and experiences, as well
as their style, character, and creative abilities.
[logo]
[color palette]
[TYPOGRAPHY]
[layouts]
[advertising]
[social media]
[packaging]
interior posters
memory cards
trinket box
sticker pack
[merchandise]
This is a non-profit project. The concept for a potential personal project was developed as part
of the graduation project for the graphic design course at the “O'Smisle” school.
Made on
Tilda